... ...87 Consumer Behaviorand the Image..................... Motoaki Kish;... 119 Published by Institute_0f Research for Industry Kwansei Gakuin University Nishinomiya Japan L30 / 177.2 関西学院大学產研論集第二号. Sanken Ronshu.
... 産研論集』、 2006 年 3 月) .マグレイスとマクミランの著書: Rita Gunther McGrath and Ian C. MacMillan Discouery-Driven Grouth: A Breakthrough Process to Reduce Risk and Seize Opportunity(Boston:Harvard Business Press 、 2009 ) (未邦訳) ...